Ginebra San Miguel celebrates World Gin Day as One Gin Nation
Do you know that our love for Gin is something that the Philippines shares in common with the world? And for 184 years, Filipinos have been enjoying the distinct taste and quality of the country's pioneering spirit, Ginebra San Miguel. Our drinking culture is so strong that we even have the concept of "tagay" -- a unique way of drinking gin where one drinks from a common glass and passes it on to be refilled for the next round.
In celebration of World Gin Day, Ginebra San Miguel gathered some of the country's top master mixologists, a highly acclaimed chef, popular celebrity performers and a nation of gin lovers held at the Axon in Green Sun Hotel, Makati city.
Ginebra San Miguel took guests on a "Ginstronomic" and a gastronomic tour of the Philippines Master mixologists Enzo Lim, Kalel Demetrio and Icy Marinas created special Ginebra San Miguel cocktails to represent the country's three island groups.
Kalel Demetrio created the "Quatro Katipunero Sour" - a cocktail that incorporates the four dominant Luzon ingredients that he loves to use: kamias, sampaguita, labuyo and calamansi.
For Visayas, Icy Marinas crafted the Cebu mango-based "In It to Gin-It" cocktail with flavors of sinamak vinegar, peanut kisses and Leyte pineapple.
As a representation of Mindanao, Enzo Lim made the Samal Beach Cocktail, a fusion of Pinoy flavors with Davao pomelo as its dominant taste.
These concoctions were, of course, prepared using Ginebra San Miguel, GSM Blue Light Gin and GSM Premium Gin as base.
And to complete the 'tagay session', Rockstar chef Rolando Laudico also prepared a sumptuous "pulutan" feast, creatively paired with the rockstar mixologists' cocktails. Chef Lau's cocktail food dishes aptly named "Nilasing na Sisig", "Chicken Ginasal Wrap" and "Spicy Tuna Ginilaw", similarly used Ginebra San Miguel, GSM Blue Light Gin and GSM Premium Gin as ingredients.
Famous personalities like dance/director Gab Valenciano, Mr. World Philippines 2016 Sam Ajdani, and all-around vlogger Vince Vandorpe graced the World Gin Day. GSM Blue endorser Myrtle Sarrosa and Europop Festival Gold medalist Ana Ramsay delivered outstanding performance that captured the hearts of the audience.
World Gin Day celebrations were also held in Cabanatuan, Cebu, and Davao at selected bars and establishments where Ginebra San Miguel offers the Gin O' Clock promo. The World Gin Day celebration carried on throughout the whole Philippines, as they toasted with Luzon, Visayas and Mindanao - now as One Gin Nation.
Here in the Philippines, World Gin Day was first celebrated in 2014 coinciding with the celebration of Ginebra San Miguel's 180th anniversary, highlighted by the launch of a traveling exhibit showcasing the brand's colorful history and rich heritage.
As we all know, Ginebra San Miguel Inc. (GSMI) is the producer of the world's no. 1 selling gin Ginebra San Miguel and other quality products including GSM Premium Gin, GSM Blue, GSM Blue flavors, Antonov Vodka, Vino Kulafu, Don Enrique Tequila, Anejo Gold medium Rum and Primera Light Brandy.